The Preservers was launched in the summer of 2021 as a multi-faceted educational institution that aimed to shift the paradigm of Islamic knowledge amongst American Muslims. It is a very ambitious effort, with various projects within in dedicated to separate efforts, including furthering Islamic education; developing and empowering young leaders within the company; and advocating mental health in the respective community. Morisco began collaborating with them prior to their launch in order to be able to set up everything that a startup needs. An extensive website was made with many features, including a calendar of classes, sign up form, and specific tabs for each project. Social media accounts were also set up. To populate both, color palettes were designed for the overall company as well as for each individual project, in addition to logos where previous ones did not exist. Then, our photography and videography team was able to take headshots of the staff at The Preservers, and promotional videos were created to help the launch effort. Finally, Morisco created flyers and flyer templates for The Preservers to post and be able to create their own content going forward.